Hasbro City

Immerse Yourself Within the World of Hasbro

Hasbro City is the world’s first multi-branded Hasbro indoor theme park. This whimsically designed attraction includes a variety of rides, environments, virtual reality experiences, games and activities based on a variety of beloved Hasbro brands and characters, including “Potato Head,” “Power Rangers,” “My Little Pony“ and “Nerf“. The 9,000-square-meter attraction includes the region’s first Hasbro store, along with a variety of themed food and beverage offerings, including a Candyland sweet shop.

  • Master Planning
  • Writing & Content Development
  • Experience Planning & Design
  • Graphic Design